Focused
on Freedom

Making Your BUSINESS Work for YOU

Focused
on Freedom

Making Your BUSINESS Work for YOU

Imagine your business working in a way
that frees you up…

Imagine your business working in a way that frees you up…

  • You arrive at the office, energized and clear on your goals for the day.
  • Earlier this week, you and your leadership team revisited the company vision, identifying key refinements to ensure this year’s strategy aligns seamlessly with your long-term aspirations.
  • Each leader is laser-focused on their role in achieving the year’s top three objectives.
  • They’re excited about the challenges ahead—challenges that will push their teams to grow, develop new skills, and reach beyond their comfort zones.
  • With your team confidently moving forward, you’re freed to explore new opportunities.
  • You’ve lined up three speaking engagements with industry leaders to showcase the cutting-edge innovations your company is introducing this year.

Incubate Ideas

Freedom through resourcing other leaders

Collaborate with other business owners and CEOs to get their ideas, the benefit of their experience, and the confidence to make the big decisions that need to be made in your business.

Activate Action

Freedom through focus

Rediscover and refine your vision. Align your focus and efforts with that vision. Stay on track through regular executive entrepreneur coaching.

Leverage Leadership

Freedom through activating potential

Cultivate your leadership team so that they can run your company and free you up to lead at the next level. Establish a high functioning team that partners with you to create and execute strategies that elevate and grow your business.

Delete the Details

Freedom from minutiae

Become an expert at effective delegation, whether the tasks gets automated or they get handed off to a person. Free up your head space to dream the future.

Personal Performance

Freedom from internal limits

Sweep away limiting beliefs you hold that keep you from having the business you envision and living the life you want.
CONTACT US TO LEARN MORE

Are you making the right business decisions?

Be sure with our help: 

 
  • Vision directed strategy
  • Consulting that gets results
  • Focused business advice from peers

Are you making the right business decisions?

Be sure with our help:

 

  • Vision directed strategy

  • Consulting that gets results

  • Focused business advice from peers

“ My biggest financial win so far is generating over $50K in new revenue from existing clients based on applying wisdom from my fellow board members. What really fires me up though is the greater client impact I've been able to have as a direct result of deepening and expanding these consulting engagements. ”

- Paul Rayner, Virtual Genius, LLC

"My biggest financial win so far is generating over $50K in new revenue from existing clients based on applying wisdom from my fellow board members. What really fires me up though is the greater client impact I've been able to have as a direct result of deepening and expanding these consulting engagements."

- Paul Rayner, Virtual Genius, LLC

Why Focused Directions?

Not making the right decisions causes businesses to get stuck at a plateau with no obvious way to grow. 

What’s holding your business back?

  • No strategy to dynamically address risks and leverage opportunities
  • No idea how or when scale the business to serve more clients
  • Putting up with team members that don’t fit
  • Delegating too much or too little

This is where we come in.

We help you see your business from a new perspective. You will:

  1. Create dynamic strategic and tactical plans tied to your vision.
  2. Integrate these plans throughout your team so their efforts are aligned and effective.
  3. Get focused advice from other business leaders, acting as your sounding board so you make the right business decisions.

Let us help you activate the potential of your company so it can grow unhindered.

Why Focused Directions?

Not making the right decisions causes businesses to get stuck at a plateau with no obvious way to grow. 

What’s holding your business back?

  • No strategy to dynamically address risks and leverage opportunities
  • No idea how or when scale the business to serve more clients
  • Putting up with team members that don’t fit
  • Delegating too much or too little

This is where we come in.

We help you see your business from a new perspective. You will:

  1. Create dynamic strategic and tactical plans tied to your vision.
  2. Integrate these plans throughout your team so their efforts are aligned and effective.
  3. Get focused advice from other business leaders, acting as your sounding board so you make the right business decisions.

Let us help you activate the potential of your company so it can grow unhindered.

Experience & Expertise You Can Count On

“A dream doesn’t become a reality through magic; it takes sweat, determination, and hard work.” 

– Colin Powell

The hardest working people we know are business owners. They live and breathe their businesses. They must find a way to convert that dedication to sustainable value for themselves, their teams, and their clients.

We are here to help. After collecting over one hundred and fifty years of business experience, we bring our skills and expertise together for this one goal: delivering success. 

Experience & Expertise You Can Count On

“A dream doesn’t become a reality through magic; it takes sweat, determination, and hard work.”

  – Colin Powell

The hardest working people we know are business owners. They live and breathe their businesses. They must find a way to convert that dedication to sustainable value for themselves, their teams, and their clients.

We are here to help. After collecting over one hundred and fifty years of business experience, we bring our skills and expertise together for this one goal: delivering success. 

Our Services

Our Services

For the Business Owner

For the Team

For the Business

Our Approach to Business Consulting & Coaching

We bring 70+ years of business ownership experience to our work. Being business owners ourselves gives our work with you relevant context, making it tested and practical. Through our ongoing, team-based engagements, we work with you and your stakeholders to close the gap between business best practices and how they apply to your unique situation and goals. We are focused on finding the right solution for you to meet your business vision and objectives, not trends and fads.

Our Approach to Business Consulting & Coaching

We bring 70+ years of business ownership experience to our work. Being business owners ourselves gives our work with you relevant context, making it tested and practical. Through our ongoing, team-based engagements, we work with you and your stakeholders to close the gap between business best practices and how they apply to your unique situation and goals.

We are focused on finding the right solution for you to meet your business vision and objectives, not trends and fads.

Our Team

Our Team

CEO/Owner, Facilitator/Business Executive Coach

Laura Drury
President/Owner, Facilitator/Business Executive Coach

Steve Drury
Facilitator/Business Executive Coach

Laura Murphy
Facilitator/Business Executive Coach

Sean Fitzgerald
Facilitator/Business Executive Coach

Steve Fitzgerald
Facilitator/Business Executive Coach

Bob Reehoorn
Facilitator/Business Executive Coach

Kamela Pancroft

CEO/Owner, Facilitator/Business Executive Coach

Laura Drury

As a classically trained engineer, Laura Drury sees how things can constantly be improved. Her passion is business sustainability, business process optimization, integrated software solutions and dynamic strategic planning. Laura sees how the elements of a business fit together and what is needed to optimize results. Optimizing results unlocks business potential and enables leaders throughout the organization to make the best decisions.

In addition to business consulting, executive coaching and leading business owner advisory boards with local businesses for the past 4 years, Laura served the telecom software industry for over 20 years, working in companies large and small, as well as local and international. Drawing from her skills as an engineer (University of Colorado, Boulder), Laura held roles as varied as software developer, Area VP of Number Management Services and COO, to name just a few.

Email:Laura.Drury@FocusedDirections.com

Phone:303.809.8459

President/Owner, Facilitator/Business Executive Coach

Steve Drury

Dr. Steve Drury brings people and business together so they can thrive. Steve leverages his expertise in facilitating individuals and groups, applying proven tools and business culture development to get people and businesses aligned. Gaining this alignment and getting the right communication tools in place leads to momentum, accountability, and solid business decisions at every level.

For over 15 years, Steve has worked with Fortune 500 (including HP, Proctor & Gamble, Nestle, Oceaneering and Harley Davidson), mid-sized and small companies, worldwide and locally to build their internal company cultures, resolve conflicts and clarify compelling business visions. Steve has bought and sold businesses, merged businesses, and led businesses for his entire career.

Steve received his professional business coach training from two ICF-accredited schools (iPEC and CoachU). He has a Bachelor of Science from the University of Georgia and his advanced degree from Northwestern University (Chicago).

Email:Steve.Drury@FocusedDirections.com

Phone:303.916.1555

Facilitator/Business Executive Coach

Laura Murphy

Laura Murphy brings 19 years of business development, management and business ownership experience to the table. Finding truly unique and effective marketing positions, inspiring exceptional employee engagement and company culture, and uncovering rock solid personal and company visions for business owners, key management and individual team members are all right in Laura’s wheelhouse. In addition to facilitating TAB Boards and providing business coaching and consulting, Laura also offers consulting and workshops as the owner of The Creative Culture Coach.

Email:Laura.Murphy@FocusedDirections.com

Phone:303.810.2391

Facilitator/Business Executive Coach

Sean Fitzgerald

Sean Fitzgerald is an experienced talent management and workforce strategy consultant. Having spent over a decade working with businesses from the Fortune 5 to mid-stage startups, Sean has focused on the development and execution of talent strategy, organizational design, and building teams that have the people, culture, and direction to enable the future. He brings extensive experience in working with senior leaders to align their teams, culture, and processes to unleash the vision for their organization.

Sean holds a Bachelor’s degree from the University of Colorado and is completing a Master’s in Organizational Leadership from the same institution.

Email:Sean.Fitzgerald@FocusedDirections.com

Phone:303.518.0755

Facilitator/Business Executive Coach

Steve Fitzgerald

Steve Fitzgerald oversees an eclectic collection of enterprises spanning human capital consulting, art, and real estate. He serves on Boards of Directors, coaches C-Suite executives and consults on the topic of talent management, specifically focused on the development of critical talent, executive succession, creativity, culture & change, M&A integration, and human capital strategy. He thrives when faced with the hard-to-solve people problem.

Steve’s executive career spanned 30+ years, where he held the top HR Officer/Talent position at firms including Bridgewater Associates, Visteon, Vail Resorts, and Fairlane Credit. He also held executive roles at Silicon Valley outfits such as Sun Microsystems and Avaya, spending over a dozen years of his career in that sector. Steve is also the Chief Executive Officer of the FireStorm Group Ltd offering a suite of business consulting services to clients around the world.

Email:Steve.Fitzgerald@FocusedDirections.com

Phone:303.549.1792

Facilitator/Business Executive Coach

Bob Reehoorn

<p><b>Bob Reehorn </b>brings more than 40 years of executive leadership and operational experience to Focused Directions. A retired U.S. Air Force senior officer, Bob has led complex organizations, aligned strategy with execution, and guided teams through high-stakes growth and change. <br><br>Bob works with growth-minded, privately owned businesses to bring clarity and structure to increasing complexity. He helps owners strengthen leadership teams, improve execution discipline, and build scalable systems that support sustainable performance and long-term freedom in business. <br><br>Throughout his career, Bob has overseen multidisciplinary teams, managed large-scale initiatives, and transitioned innovative ideas into operational results. His strength lies in seeing the whole system of a business and creating alignment between strategy, people, and operations so owners gain confidence, control, and the ability to lead proactively rather than reactively. <br><br>Outside of work, Bob enjoys coaching sports and spending time with his wife, Deb, and their family, especially on the slopes and trails.</p

Email:Bob.Reehoorn@FocusedDirections.com

Phone:719.351.3563

Facilitator/Business Executive Coach

Kamela Pancroft

<p><b>Kamela Pancroft</b> brings extensive experience in human capital strategy, leadership development, and business facilitation to Focused Directions. She helps business owners and leadership teams move beyond operational overwhelm to build clarity, confidence, and intentional growth. <br><br>Kamela works with privately owned companies to facilitate peer advisory boards and provide coaching that strengthens leadership teams, supports strategic decision-making, and builds accountability systems that free owners to lead with purpose. Her collaborative approach helps clients uncover practical insights, align their work with long-term goals, and create sustainable momentum. <br><br>With a background in human resources and organizational consulting, Kamela understands how people, culture, and process intersect to influence performance and business outcomes. She is passionate about helping leaders leverage their strengths, address barriers that hold them back, and cultivate environments where both teams and businesses thrive. <br><br>Outside of her professional work, Kamela enjoys connecting with friends and family, and supporting others in their personal and professional growth.</p>

Email:Kamela.Pancroft@FocusedDirections.com

Phone:303.434.7200

Testimonials

Testimonials

I was fortunate to find Focused Directions very shortly after starting my firm. I had the knowledge and experience to be a good lawyer, but I didn’t appreciate the nuances of owning my own business. Steve and my board have helped me to see and do things that hadn’t even occurred to me. Without their guidance, my business would be where it is today!
Christina GilbertsonGilbertson Law Office
In a world that seems to like to emphasize the negative, meeting with board members on a monthly basis is invigorating. Hearing about all the interesting businesses members are creating or leading to the next level keeps me inspired and pushes me to new levels of achievement. I love the accountability the group creates and the collaborative problem solving I get from the members and facilitators. The biggest benefit is seeing opportunities from others’ perspectives.
Chad Williams Aveo Capital Partners
As business owners, we spend so much time working IN our business that we often fail to work ON our business. My advisory board keeps me focused on what's really important... ensuring the long-term success of my business! My business is unique and not one that my fellow board members are familiar with, yet their insights and advice are always spot on and helpful. I recommend Focused Directions and the advisory boards to ALL business owners whether new or established.
Denise O'MalleyYou Define Wellness
Over the last few years Steve's coaching has helped me grow my consulting business significantly - doubling annual revenue, increasing staffing, expanding into new markets, and bootstrapping and then scaling out our annual conference. I could not have done this without Steve's wisdom, support, and insights. Highly recommended!
Paul RaynerVirtual Genius, LLC
My advisory board gives me the confidence to make changes in my business that make sense … I’m now willing to risk and I’m growing because of it. I no longer feel like an island. From every meeting, I walk away with at least one new idea that I can apply immediately that sticks with me. This makes all the difference.
Kirk EllisE J Painting & Fiberglass
Words cannot express the gratitude I have for TAB. Since being a board member, I have grown as a leader which allowed me to build a powerful team and I’ve been pushed beyond my comfort zone which has increased my confidence. Working with Steve has brought so much value to my business and to my life and I wouldn’t be where I am today without the coaching and mentorship of my board.
Rick MurphyTechnowledge Inc.
Being a member of an advisory board helped me professionalize my business. I now have a strategic plan and KPIs and my business is growing much more than before. I’ve gotten a lot of great ideas from my board even though they aren’t all implemented yet.
Nigel DoveVortex De-pollution
Executive coaching has accelerated our ability to transition from being trapped as just a consultant to a firm being able to help even more firms with their Information Security needs. Without this coaching, we would have been likely stuck in the sole consultant business model.
Matt TitcombePeak InfoSec
Working with Focused Directions has made me a better leader. The ideas I get are ‘out of the box’ and when implemented, fundamentally change the way I lead. This makes us a better team, focuses our efforts and accelerates our results.
Scott AndersonScott Anderson Agency, LLC
Being a board member forces me to work on the business and not just in the business. I am held accountable for my ideas. If I tell my group that I want to do something, then I feel compelled to do it, report on its progress and even get feedback on how to do it better. And, I enjoy spending time with peers who are going through the same things.
Melissa BakerXeBee Records, LLC
We lost our Director of Operations abruptly early this year – our strategic plan for the year and beyond changed dramatically with this loss. Working with my coach helped me regroup and make the right decisions at the right times – our company is doing better now than ever. The ideas and accountability have been invaluable.
Barry AhoGenesis Group
I like the fact that my board and coach help keep me accountable through homework and deliverables, as well as the running list of achievements that I present to the group each month. For me personally, I also appreciate the level of coaching I get to help me better my leadership skills. Overall, TAB is a great resource for me to gain inspiration and knowledge while providing an outlet for me when I need advice about my day-to-day strategy and challenges.
James SeleckyWeifield Group
The board and coaching have been a great help in developing and testing new ideas in a timely fashion … Ideas that have helped me redefine my day-to-day productivity and foster our company culture.
Jim HoukThomas and Thomas Planning
The greatest value I receive from my board is hearing about other business owners’ issues and how they go about resolving them. Despite our different industries, the problems are very much the same. They share with me ideas about how to solve my challenges and I think: “Why didn’t I think of that?”
Mark MooreEdifice Builders, Inc.
I have found my board to be incredibly valuable. It has allowed me to expand my network greatly and thereby generate many new business relationships. My membership has also allowed me and encouraged me to shape the growth of my business effectively with the guidance of both Steve (my coach) and other experienced business owners.
Timothy ZercherEasy Social
For many years, I tried working through business problems on my own. With my board, I have a group of peers that help me see other sides to an issue. I’ve become more agile with my business being able to address issues sooner and more accurately, which in turn has brought down my stress levels and work hours.
Sue FuquaMile High Networks, Inc.
Rather than real estate expertise, what I needed was help with the business itself: how to manage people, the core motivators, what I want out of my business, and how my businesses fit together. After my 1st meeting, I completely restructured my company and turned everything around - from failing to growing. He delivers value every single time. Steve did a team session last month and it built the team and set us on a great trajectory. It’s worth every penny!
Darren SmithSolid Growth Properties
The insights provided by my board and coach changed my whole philosophy of how to structure and run my business. By utilizing the Board meetings and coaching sessions, I was able to gain the structure and accountability that allowed me to set and reach my goals. I am seeing reduced overhead, higher profit margins, and better work life balance - I simply could not have done this without the help of my board and coach. Thank You!
Bryan WilliamsB Line Construction
Steve partnered with our company as we designed and executed an ownership transition. He provided a framework for managing personalities, roles, expectations, and helped facilitate many discussions with his creative ideas and inputs. He is great at envisioning possibility and potential, connecting strengths with opportunity, and assisting with building capacity. I definitely recommend Steve as a resource in focusing your company's direction.
Bill RaskobSolubit, Inc.
The insight my board offers about our challenges and/or new ventures is helpful in propelling momentum for action. I appreciate the accountability to the other board members and my coach. It helps to keep the attention on important projects and goals when other tasks can easily diffuse my focus and attention.
Lynn TomasekBrothers Heating, Plumbing & Electric
I have been working with TAB for almost 2 years and it has been a truly wonderful experience. The insights, support, and real benefit that have materialized as a result of our work together have been innumerable.
Travis LovingScanCAD
I have been working with TAB for nearly 2 years and I am consistently impressed with the service, attention and commitment to helping my business grow and succeed. My coaches are a joy to work with and I know that they have my best interests in mind. I would refer anyone looking for a strong external board of advisors to look into opportunities through TAB.
Gretchen GaedeTrack 2 Consulting

Contact us to learn more

Make the right business decisions now!


Find out how you can make the right business decisions to achieve your business goals.


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Make the right business decisions now

Find out how you can make the right business decisions to achieve your business goals.


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